I design human-centered, honest and holistic digital conversations

Hi! I'm Ainhoa, a Content Designer & UX Writer from Madrid,

Some of the projects I've designed

Full Case studies

UX Writing exercices

Each project has specific needs that involve many teams. As a content designer and UX writer these are the tasks to which I can contribute:

This is my expertise:

- Ux writing
- Email and newsletter writing
- Script writing
- Information architecture
- Definition and maintenance of Voice & tone
- Content style guide
- Content audit
- Content documentation

Areas I have worked on

Solar energy

University education

Special education and gamification (Dyslexia)

Combustible

E-commerce

Ok, but... more specifically, what do I do?

And I can also assist with this:

- User research
- Benchmark
- User testing
- Labeling
- Content design system
- Prototyping
- Website redesign

Kim Clarys

Lead UX Writer

@Tech Fleet

These are the testimonials of my colleagues

”Ainhoa ​​has a special ability to translate complex concepts into easy-to-use and resonant language. It is clear that he not only understands the intricacies of UX writing, but also knows how to add a touch of creativity to make the user experience truly exceptional.”

Michelle Leong

Project Manager

@Tech Fleet

“His passion for UX Writing and his commitment to generating social impact are truly commendable. Her speed of action on assignments, along with a proactive approach to facilitating cross-functional collaboration, make her a pleasure to work with. “He is also excellent at providing constructive feedback that helps improve the team's workflow.”

Source: LinkedIn

“Ainhoa ​​has determination, a taste for content and, above all, she puts in every possible effort to do her job impeccably. She loves to learn and she is always open to receiving feedback- which she quickly applies in her daily work-. I have learned a lot from her and her adaptability.”

Diego Larrarte

UX Writer

@The Cocktail

Source: LinkedIn

From the 15 years I was working as an actress, a public speaking teacher and in customer care, I bring a set of skills and experiences that I now apply to user experience design:

My career before arriving to content design

Storytelling

Telling good stories is a huge competitive advantage for creating a unique, positive and easy journey with each design. Make your product unforgettable!

Comunication

Empathy

Mastering Public Speaking, reading the stakeholders and managing human teams is essential for coorditating the team and crafting a great design.

Is the baseline for understanding the target and knowing how to get through the necessary information - from the simplest one or the most sensitive.

My name's Ainhoa, with an 'h'. An 'h' that is silent, but paradoxically begins words like "hablar" (speak), "honestidad" (honesty), "humildad" (humility), "humano" (human)... and many more things that matter to me. Perhaps because of this paradox, I've always had a weakness for the most silent and silenced ones. I participate in social causes, actively care for the environment, and empower people to speak in public without fear.

I'm also passionate about nature, art, culture, and connecting with others. I enjoy crafting costumes, performing stories, playing my ukulele, skating, and strolling outdoors.

My life beyond the screen

A quote that inspires me

«I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.»

Maya Angelou

My values

Honesty

Dynamism

Determination

Inclusivity

Humor

¿Tienes algún proyecto en mente? ¿Quieres que hagamos una colaboración? ¡Soy toda oídos!

Tell me about yourself :)

Write me a message:

ainhoablancoducar@gmail.com

Or just tell me about it live in a videocall